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This web site states the following, "Takeaways and restaurants - order online." Our analyzers noticed that the web page stated " All your favourite pizza shops and takeaways in UK." The Website also said " We have them all here in one place with latest reviews and star ratings. 160 Aldermans Drive, Peterborough, PE3 6BB. 32 Cotham Hill, Cotham, Bristol, BS6 6LA. 164 Wimbledon Broadway, Wimbledon, London, SW19 1RX. 32 Seagate, Dundee, DD1 2EQ. 258 High Street, Cheltenham, GL50 3HF. 54 Smithdown Road, Edge Hill, Liverpool, L7 4JG. 80 Plashet Road, West Ham, London, E13 0RQ." The website's header had pizza takeaways as the most important optimized keyword. It is followed by pizza delivery, pizza, and takeaways which isn't as highly ranked as pizza takeaways. The next words www-pizza.co.uk uses is restaurants. order food online was included and could not be seen by search engines.